Meet Joe
As a celebrated health and wellness leader, Joe Cross inspires others to get healthy and lose weight through juicing and eating more plants and vegetables. Joe transformed from being obese and sick with a crippling autoimmune disease to losing weight and feeling his best during a 60-day juice fast, which he named a “Reboot.”
Making a Difference
Joe Cross is the man behind and starring in the award-winning documentary film “Fat, Sick & Nearly Dead,” which has been seen by more than 30 million people worldwide and is largely responsible for introducing them to drink (and eat) something green. Through books, films, in-person meet-ups and online programs, Joe continues to inspire and motivate a global community of people.
Joe has been working tirelessly to provide his community with the best way to stay healthy, whether that’s a new juicer, tasty recipes or convenient plant-based products.
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